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Guy Masterman

Guy Masterman

Chairman of North Yorkshire Sport Ltd

Guy Masterman is Head of the Academy of Sport and Physical Activity, Sheffield Hallam University and a Professor at the Russian International Olympic University, Moscow/Sochi. He has been in academia since 2000 and has previously worked at Northumbria University, New York University and Leeds Met University. He has worked in the sports and events industries for over 35 years, and since 1988 as an independent consultant. Early in his career he was an international racquetball player and was involved in the development of that sport in the UK and internationally. His clients have included Coca-Cola, Pepsi, Nabisco, Capital Radio Group, Chelsea FC, Leeds United FC, Team Scotland, WCT Inc. and international bodies such as the ATP Tour, the International Yacht Racing Union and the International Stoke Mandeville Wheelchair Sports Federation. He has worked extensively for charity groups such as Muscular Dystrophy, Scope and Sparks and with sports stars Seb Coe, Jody Scheckter, Steve Backley and Lennox Lewis. His event work extends across all sectors of the industry and includes Euro '96, World Games, Coca-Cola Music Festival, Pepsi Extravaganza, Nabisco Masters Doubles and the promotion of concerts for Ray Charles, Santana, BB King, James Brown and Tony Bennett. His research work focuses on strategic sport event planning and legacies as well as marketing communications and in particular sports sponsorship. He is in demand to speak internationally and in the last three years has delivered key note presentations for conferences in Adelaide, Beijing, Durban, Sao Paulo, Rio de Janeiro, Moscow, Shanghai, Sochi and Buenos Aires. He has worked with two Olympic Games, with LOCOG at London 2012 and with SOCOG in Sochi in 2014. He is an author of five books, several of which are translated into Mandarin and Russian, the latest of which is the international bestseller Strategic Sports Event Management, (3rd edition, Routledge, 2014).

Alan Graver

Alan Graver

Trustee Board Member

Senior Director of three research companies since 1991, responsible for 2,000 consultancy projects for over 400 private, public and voluntary sector clients with an emphasis on sport, wellbeing, skills and community engagement. Alan has held various committee roles relating to the development of opportunities for disabled people in sport and has published work on how to create legacy from major events including World Cups, Olympics, Paralympic and commonwealth Games. He is passionate about using sport as a driver to create positive social change in North Yorkshire.

David Goodwin

David Goodwin

Trustee Board Member

Current: Executive Director at Hambleton District Council, Director North Riding County Football Association, Trustee NYS Ltd, Volunteer Football Coach .

Former/past: Head of Leisure and Tourism Services Hambleton District Council, past chairman of North Yorkshire Sport and North Yorkshire Culture, member of the Yorkshire Cultural Consortium, Leisure Centre Manager Lewes District Council, Assistant Leisure Centre Manager Newark and Sherwood District Council, various coaching roles with Scarborough Borough Council, York Cricket Club, York University and in the USA, labourer for KCA drilling in North Sea. Manager Northallerton Academy Football Club (volunteer role).

Emma Nicholson

Emma Nicholson

Trustee Board Member

Current: Trustee of NYS Ltd, Director of Women in Sustainable Construction and Property - a social enterprise, Senior Project Management Consultant for NPS Group Ltd in Leeds, Regional Chair for Yorkshire & Humber for The Instiute of Environmental Management & Assessment (IEMA), Fellow of 2 Institutes: IEMA and The Chartered Institute of Buiding, a Chartered Project Manager and Chartered Environmentalist (CEnv), Member of The Association of Project Management (APM).

Previous: Principal Sustainability Consultant for Jacobs Engineering, Freelance Director and Senior Consultant for Rider Levett Bucknall, Senior Project Manager at Stace LLP, Project Manager at other consultancies in London, Previous Chair for The London Branch for The CIOB, Sustainability Strategy Group for 3 years and Committee Member of The CIOB for 10 years, Planning Subcommittee Member for Lambeth Council for 4 years, London 2012 Olympic Games - Environmental Compliance Manager.

John Hickson

John Hickson

Trustee Board Member

Current: General Manager Rugby League Learning & Head of HR rugby Football League

Former/Past: Capability Development Manager SABIC Petrochemicals, Learning & Development Manager Huntsman, HR Manager ICI Petrochemicals, HR Product Services Manager ICI Katalco, Head of Training & Development ASEAN Bintulu Fertilizer Malaysia, Learning Project Manager ATC Thailand.

Volunteering : Rugby Coach & Chair 1st Nunthorpe Scouts

Martin Flynn

Martin Flynn

Trustee Board Member

Current: Sport Development Consultant, Hunslet Rugby Foundation Manager, Trustee Bramley Trust, RFL Tutor Assessor

Former/Past: National Competitions Manager at Rugby Football League, Operations Manager Scarborough Borough Council, Leisure Services.

Sally Skipper

Sally Skipper

Trustee Board Member

Sally Skipper is a Programme Manager for the ASA, the National Governing Body for Swimming in England. For the last 8 years she has led the development of the ASA's Learn to Swim Pathway, transforming the programme into a seamless pathway from birth to adult swimming and project managing the development of new resources to support quality delivery. The ASA's Learn to Swim Pathway remains the most popular programme of its kind in British Sport. Prior to this role Sally worked as the ASA's Regional Development Officer for Yorkshire and the Humber where for 6 years she built up a close working relationship with the North Yorkshire Swimming fraternity and operators and providers within the area.

Sally has worked in Sports Development since 1997 including roles with NE Lincolnshire Council on a Regeneration Programme supporting areas of deprivation in Grimsby and with Cambridge City Council on a city wide Sports Development programme which included County Sport Partnership responsibilities. She attended Loughborough University where she trained with and competed for the Swimming Team but was always very passionate about the development of sport and soon found her way into Sports Administration whilst at University.

In her spare time Sally has supported a number of projects, including voluntary work with Barnardo's, Bradford Council Transport Forum and work with local groups including a charity to support children with special needs.

  • Parents in Sport

    Parents in Sport

    Parents play a pivotal role in encouraging and supporting their child's participation, success and fun when playing sport.

  • Social Return on Investment

    Social Return on Investment

    The Satellite Club initiative was launched by Sport England in 2013. It brings together existing community sports clubs and new venues in colleges, schools and community contexts. The community club (known as the 'hub' club) sets up an 'extension' in a new venue, with coaches and volunteers linked to the hub club delivering activities to participants with an aim to engage young people who would not otherwise participate in community sport.

  • North Yorkshire Sport Impact Report 16/17

    North Yorkshire Sport Impact Report 16/17

    The document highlights the work of the organisation and the impact it has had on the health and wellbeing of the residents of North Yorkshire. For the first time the report is structured around six Key Research Questions (KRQ's) which guide our work to ensure we are driving positive change through sport and physical activity.

  • Using Sport as a Driver for Change

    Using Sport as a Driver for Change

    North Yorkshire Sport are tackling inequalities through sport by helping to create better futures and improve health.

  • This Girl Can

    This Girl Can

    A celebration of active women & girls who are doing their thing no matter how they do it, how they look or even how sweaty they get!

  • GO TRI - Dalby Duathlon @ Adderstone Field

    GO TRI - Dalby Duathlon @ Adderstone Field

    Come and get involved in Dalby Forest's GO Tri event! Dalby Duathlon @ Addestone Field will involve a 2.5km run, a 7.5km cycle, followed by a 1km run to cross that finish line! A great course in a fantastic location. All abilities welcome. We would recommend a mountain bike or a hybrid bike if you have one. The race is not a timed event however you are free to take your own times

Latest News and Tweets

Latest News

Call to Action – North Yorkshire Tennis Clubs

Call to Action – North Yorkshire Tennis Clubs

The LTA is calling on tennis clubs, parks, local government, volunteers, coaches and businesses across... Read More »

Sport England releases fresh insight into the volunteering habits of the nation

Sport England releases fresh insight into the volunteering habits of the nation

  • 6.7 million people (14.9% of the population) in England have volunteered at least twice in the last year... Read More »
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